The Konnection Blog from KIE Men's Shoppe

KEEPING UP WITH KIE

In today’s world we know there are many options to turn to when looking for engaging content online and we THANK YOU in advance for choosing ours...
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It may come as a surprise to some, but the decision to start this blog was actually not an easy one to make. Since starting my own blog three years ago, I've had the opportunity to experience the waters that one must navigate in order to produce a successful online platform. Despite what some may think, it takes more than just a trendy picture of your non-fat latte and a few witty sentences to capture the attention of your audience. Truth be told, there are actually many moving parts that take place when trying to keep a blog active and relevant online. Behind the scenes, countless creative hours go into producing the content you think your readers want to hear, see, and experience when visiting your blog post. With that being said, if joining the blogger community requires so much time and energy, then why do so many people take the risk of doing it?

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Well regardless of your M-O, it's no secret that we live in a society fueled by the power of having an online influence. According to an article by CNBC, digital marketers and online influencers alone generated over a billion dollars in revenue back in 2017. 
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CNBC article
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With those numbers continuing to grow, it’s no joke that the ability to utilize the power of social media can be a game changer for your business. Now, fast forward to 2018, associating your business (or brand) with an online influencer has become a crucial factor in the success of almost any size business. I'm sure some of you may be thinking,

Wow! Another clothing store starting a fashion blog. How original...

To be honest, those were my thoughts exactly when I began entertaining the idea of creating this blog two months ago. However, the reality is the way we communicate and receive information has dramatically changed over the last decade. We no longer need to read a map in order to find our way back home. We don't run to the library and pick up an Encyclopedia when we have a question about something either. Instead, we watch millions of hours of YouTube a day and Keep Up With The Kardashians every Sunday on E! #GuiltyAsCharged
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With the majority of our Universe now visually enamored by their favorite television shows and online vloggers (that refers to someone who blogs on video FYI), would KIE's blog even stand a chance at grabbing the attention of readers long enough to convey a genuine message? Outside of overcoming that large obstacle, would I even have the drive needed in order to curate the kind of content my followers respectfully deserve? Never fond of doing anything half-ass, was I simply just too busy "Keeping Up With KIE" to do the blog justice? Those questions (and many others) continually crossed my mind over the next few weeks, leaving me slightly confused and a whole lot frustrated. 
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Kim Kardashian GIF
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Um same Kimberly.
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Like you and Khloe have no idea.
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Seriously.
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Okay but on an actual serious note, how could we thrive in a market already saturated with thousands of bloggers and overnight social media celebrities? What could KIE, a small town business, do that hadn’t already been done before? Now don’t get me wrong, we're all about chasing BIG DREAMS over here at the Shoppe, but were we too late to join the other cool-kid bloggers? Surely not..right?
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I mean our invitation probably just got lost in the mail or something...
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Well, after doing some much needed soul searching and spending about 45 minutes googling what happened to Lacey Chabert's career post Gretchen Wieners, I began to see things more clear than I had in a long time. As I began reflecting back on the past few years of my career, I was reminded of why I even set out to build this brand in the first place. Upon doing that, I came to the realization that the answers to all my questions were right in front of me this whole time. As a matter of fact, they were the same things I used to build the foundation of this very brand almost 4 years ago. It was also the reason I got out of bed every morning and still do. It wasn't about competing to have the best blog in the industry, or even hoping others would like me.

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It was about one thing, and one thing only...     

Having a genuine passion for connecting incredible people...with incredible products..

After recognizing the power that comes along with being a person who has true passion, I knew whatever fears I once had were now a thing of the past. I knew now that I had lots of people counting on me (and KIE) to connect them with the best of menswear and more. From that moment on, I knew what I had to do in order to stay true to that same great vision I built in December of 2014. 

Without further ado ladies and gentleman, the highly anticipated lifestyle blog from KIE Men's Shoppe.

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⠀⠀⠀⠀⠀⠀⠀The Konnection Blog from KIE Men's Shoppe           

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ABOUT

An extension of the coveted KIE brand, The Konnection blog gives readers an insiders look into the world of men's fashion, unlocking the secrets to living the life you always imagined. Since our inception in 2014, our evolving journey into the world of retail has equipped us with the tools needed to offer our growing audience a diverse amount of content. 

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It’s here, that our readers will be able to expand their style palates and discover exclusive content through our curated blog categories. By compartmentalizing our experiences in five different categories, we can create a desirable (and user-friendly) experience for you, the reader, to enjoy. As we begin our journey building that content, we invite you to explore our  blog departments and the innovative content they will soon house. 

THE DEPARTMENTS

The Konnection Blog

KIE -Yup, you guessed it! This division of our blog will be dedicated to all things KIE. From our latest merchandise and product launches, to a behind the scenes look into the world of a KIE Guy; this section is destined for greatness.
KLOTHES - One of our favorite things to talk about! Here, you can discover the latest trends in men's fashion, as well as the newest products from the Shoppe's favorite brands, including our own, the KIE Kollection
KOLLABS - Because two is always better than one, the Kollabs Department will feature collaborations and exclusive interviews with some of the Shoppe's favorite Entrepreneurs like Zachary Morgan and Corey Brooks. We will even sit down with some fellow Texas Creators and friends of the shoppe, to tell their untold stories and more.
KOMMUNITY - From our favorite burger joints to the best travel destinations in Texas, the Kommunity puts you in the passenger seat as we explore our favorite spots in the Lone Star State. 
KONTENT - Last but not least, you can discover ALL of our engaging content at any given time by visiting our Kontent Department

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UNTIL NEXT TIME...

Now that you have gotten to know us a bit more, we invite you to come back and join us as we uncover some of today's most exclusive content through our multifaceted lifestyle blog, The Konnection. In the meantime, if you've managed to make it all the way down here, we would like to simply say THANK YOU. Your support means a lot, not only to myself, but to the entire KIE Family. However, instead of us just telling you how much we appreciate your support, we would like the chance to show you instead, by giving you a

FREE $25.00 KIE GIFT CARD! 

KIE Gift Card

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Just leave us a comment in the section below telling us what you thought about our first blog and we will send you a $25.00 KIE GIFT CARD on the house!⠀⠀

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Cheers,
Chance Okonski signature
Chance Okonski
Owner + Founder

 

 

KIE Gift Card

TERMS & CONDITIONS: 

Your digital gift card will be delivered to you via the e-mail address you provided within 24 hours (or sooner) of submitting your blog comment. Each card is valued at $25.00 and can be used on all orders with a minimum purchase of $20.00. Gift Cards expire on 09.15.18 and can not be redeemed (or returned) for cash value. Any Gift Card containing a remaining balance will expire on 09.15.18 at 12AM CST.     

 


  • Alex Hernandez says...

    What a fantastic way to begin something very unique that you have a deep love & passion for! I’ll definitely be “Keeping Up With Kie” as I join the Kie movement & discover the innovative content that “The Konnection” has to offer!!

    On Aug 24, 2018

  • Nicole says...

    I am beyond proud of you, my friend! I love this and you soooo much!

    Don’t ever stop being freaking fabulous!

    XOXO

    On Aug 24, 2018

  • Afton Russell says...

    Super proud of you! You’re doing incredible things and I’m loving the store!❤️

    On Aug 24, 2018

  • Aly Montgomery says...

    🔥🔥🔥

    On Aug 23, 2018

  • Granger says...

    Killing it my man… #KIEGuy 👌🏽

    On Aug 23, 2018

  • Jaxon Jennings says...

    I want one of everything on this site LOL. Also…someone make me an influencer. I want to be #instafamous 😌

    On Aug 23, 2018

  • Courtney Morton says...

    So super proud of you and LOVING the new blog 🖤 You have a way with words and ‘konnecting’ with people that is inspiring to many! Keep up the amazing work… I’m looking forward to what’s to come in the future for you AND the Shoppe!!

    On Aug 22, 2018

  • Steve Greene says...

    Looking forward to all the future blogs. Passion and determination are definitely part of your brand great job!

    On Aug 22, 2018

  • Courtney Kerr says...

    1) Why are you such a gorgeous human being!? 2) I’m #KERRently dying for your GIFS right now
    3) So l’m so proud of you mister

    💋xx
    Courtney K

    On Aug 22, 2018

  • Austin Rhodes says...

    Loved it Chance! Also…your GIFS make me LOL 😂

    On Aug 22, 2018

  • Ryan D says...

    Incredible as always guys. Love all the new online merch too!

    On Aug 22, 2018

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